Sprout Social pricing in 2026: what 1, 3 and 10 seats really cost
Sprout Social starts at $79 per seat a month billed annually, for 5 profiles and no inbox. Every plan, add-on and what 1, 3 and 10 seats really cost.
Short answer
Sprout Social has no free plan. Essentials is $79 per seat a month billed annually ($99 monthly) for 5 profiles, without an inbox or approvals. Standard adds the inbox at $199 per seat, Professional lifts the profile cap at $299, and Advanced, at $399, adds client approval without a login. Every seat is billed.
Sprout prices by seat: every person you invite is billed at the plan's price. Every figure here comes from Sprout's own pricing page, terms and help centre, read on 12 November 2026, in US dollars before tax.
Sprout Social's plans at a glance
| Plan | Per seat, billed annually | Per seat, billed monthly | Profiles |
|---|---|---|---|
| Essentials | $79 a month | $99 a month | 5 |
| Standard | $199 a month | $249 a month | 5 |
| Professional | $299 a month | $399 a month | Unlimited |
| Advanced | $399 a month | $499 a month | Unlimited |
| Enterprise | On request | On request | On request |
Paying annually saves 20% on Essentials, Standard and Advanced, and 25% on Professional, and the year is paid up front. Essentials is new: Sprout added it in March 2026, which brought the entry price down from $199 to $79 a seat.
What each plan includes
- Essentials: 5 profiles, scheduling and publishing, profile and post reports, the mobile app, AI alt text and Sprout's Trellis AI assistant with 100 credits per seat a month. No inbox, no approvals and no listening.
- Standard: everything in Essentials, plus the Smart Inbox with 90 days of conversation history and brand keywords for listening. Still 5 profiles.
- Professional: unlimited profiles, full inbox history, a message approval workflow, competitor reports for Facebook, X and Instagram, paid and tag reports, bulk scheduling of up to 350 posts per file, and Shopify and WooCommerce.
- Advanced: approval by up to 3 outside reviewers without an account, reply approvals, the Sprout API, HubSpot, Salesforce, Zendesk, Marketo and Dynamics integrations, chatbots and scheduled report delivery.
- Enterprise: custom terms, priced on request.
Every plan publishes to Facebook, Instagram, Threads, Bluesky, X, LinkedIn, TikTok, YouTube, Pinterest, Google Business Profile, Reddit and Snapchat. Mastodon isn't supported. Sprout's automatic queue sends up to 10 posts a day on Essentials and Standard, 20 on Professional and 30 on Advanced.
What costs extra
- Seats: every person you invite costs the plan's seat price. Seats added during a trial are free until it ends.
- Profiles past 5 on Essentials and Standard: billed per profile each month, at a price Sprout doesn't publish. Most teams move to Professional instead.
- Trellis Plus, 1,000 AI credits a month: $28 per user a month billed annually, or $35 monthly.
- Premium Analytics, Listening and Employee Advocacy: add-ons from Standard up, priced only after a demo.
What it costs for 1, 3 and 10 people
- One person, 5 profiles, publishing only: Essentials, $948 a year, or $99 a month.
- One person who answers comments and messages: Standard, $2,388 a year, or $249 a month.
- One person, 10 profiles: Professional, $3,588 a year, or $399 a month.
- Three people, 10 profiles: Professional, $897 a month billed annually ($10,764 a year), or $1,197 a month.
- Three people whose client approves without a login: Advanced, $1,197 a month billed annually ($14,364 a year), or $1,497 a month.
- Ten people on Professional: $2,990 a month billed annually ($35,880 a year).
The pattern: Sprout is reasonable for one person on 5 profiles, and the cost climbs with every seat and with the sixth profile. A small team that needs approvals is already on Professional, the third plan.
Approvals
Essentials and Standard have no approval step. Professional adds a message approval workflow for your own team. Approval by someone outside the company is on Advanced only: up to 3 external approvers open an emailed link and approve without a Sprout account, once link sharing is switched on. Social media approval tools compared puts that next to ten other schedulers.
Trial and small print
- Free trial: 30 days with no card. The default trial is Professional. The pricing page offers an Essentials trial too, but Sprout's help centre says only Standard, Professional and Advanced can be trialled.
- After the trial: without a card it lapses, and Sprout deletes the data 30 days later.
- Refunds: none for unused prepaid time or for downgrades. Cancelling takes effect at the end of the term.
- Renewals: Sprout's terms cap a renewal price rise at 7% unless it gives 60 days' notice.
- Nonprofits: Professional at $239 and Advanced at $299 per seat a month, billed annually, for US 501(c)(3) organisations with at least 2 seats.
Sprout Social pricing questions
Does Sprout Social have a free plan?
No. It has a 30-day free trial with no card, after which you choose a paid plan.
How much does Sprout Social cost per month?
Per seat: Essentials $79, Standard $199, Professional $299 and Advanced $399 a month billed annually, or $99, $249, $399 and $499 billed monthly.
Is Sprout Social priced per user?
Yes. Every person you invite is billed at the plan's seat price.
How many profiles does Sprout Social include?
5 on Essentials and Standard, and unlimited on Professional and Advanced.
Does Sprout Social Essentials include the inbox?
No. The Smart Inbox starts on Standard, at $199 per seat a month billed annually.
If Sprout Social doesn't fit
If you mainly publish, the best Sprout Social alternatives compares cheaper tools by what you need, and PostDaily vs Sprout Social covers where Sprout is the better choice. PostDaily's plans include seats, and a client approves from a link with no account on Pro; prices are on the pricing page.
Last checked against sproutsocial.com/pricing, Sprout's terms and help centre.
