Zoho Social pricing in 2026: what 1, 2 and 15 brands cost
Zoho Social is free for 1 brand, then $15 a month on Standard, $40 on Professional and $65 on Premium. What extra brands, seats and agency plans really cost.
Short answer
Zoho Social has a free plan for 1 brand and 1 user, which can't schedule. Standard is $15 a month ($10 billed yearly), Professional $40 ($30) and Premium $65 ($40), each for 1 brand; Premium adds 3 users and approvals. Agency is $320 ($230) for 10 client brands. Prices are in US dollars and change by region.
Zoho Social sells plans by the brand: one profile on each network it supports. A second Instagram account means a second brand, and a second person is a paid add-on on most plans. Every figure here comes from Zoho's pricing page and the price file it loads, read signed out on 12 November 2026, in US dollars before tax. Zoho sets the currency from your country, and some regions see lower dollar prices, so check yours.
Zoho Social's plans at a glance
| Plan | Billed monthly | Billed yearly (per month) | Brands | Users |
|---|---|---|---|---|
| Free | $0 | $0 | 1 (6 channels) | 1 |
| Standard | $15 | $10 | 1 (14 channels) | 1 |
| Professional | $40 | $30 | 1 (14 channels) | 1 |
| Premium | $65 | $40 | 1 (16 channels) | 3 |
| Agency | $320 | $230 | 10 client brands | 5 |
| Agency Plus | $460 | $330 | 20 client brands | 5 |
The yearly toggle says "Save 33%", but the saving differs by plan: 33% on Standard, 25% on Professional, 38% on Premium and 28% on the agency plans.
What each plan includes
- Free: 1 brand with one X profile, Instagram profile, Facebook Page, LinkedIn profile, LinkedIn Page and Google Business Profile, 1 user and 5 AI credits.
- Standard: adds YouTube, Pinterest, TikTok, Mastodon, Threads, Bluesky, Snapchat and Arattai to the brand, plus scheduling, a calendar, drafts and summary reports, with 40 AI credits.
- Professional: adds bulk scheduling, repeat posting, RSS feeds, a media library, post insights, Instagram first comment and messages. You can buy up to 5 more brands and more users.
- Premium: adds WhatsApp Business and Telegram Business, 3 users, content approvals, the inbox, custom reports, custom roles, UTM parameters and Zoho CRM and Desk links, with 80 AI credits.
- Agency and Agency Plus: everything in Premium for 10 or 20 client brands and 5 users, with client invites, a free login for clients, a branded portal and agency-branded reports.
Zoho's pricing page states no monthly post limit on any plan. In India, TikTok is left out, so each brand holds one network fewer.
What costs extra
- Extra brands: $17 a month ($14.50 billed yearly) on Professional, up to 5, and $23 ($19.50) on Premium.
- Extra users: $12 a month ($10 billed yearly) each, on Professional, Premium and the agency plans. Standard has no add-ons.
- More clients on agency plans: $92 a month ($76 billed yearly) for each block of 5 client brands.
One contradiction: the agency tab promises "Every teammate included", yet it sells team members at $12 a month, and Zoho's help centre says agency plans include five. Budget for the add-on if you have more than five people.
What it costs at 1, 2 and 15 brands
- One person, one brand: Standard at $15 a month, or $120 a year billed yearly ($10 × 12). That covers one profile on each of 14 networks.
- A team of three, two brands, with approvals: Premium plus one brand is $65 + $23 = $88 a month, or $59.50 a month billed yearly ($714 a year). Professional for the same team, without approvals, is $81 a month and $64.50 billed yearly, so Premium is the cheaper yearly choice.
- An agency with 15 clients and 5 people: Agency plus one 5-client block is $320 + $92 = $412 a month, or $306 a month billed yearly ($3,672 a year). At 20 clients, Agency Plus ($460, or $330 yearly) costs less than two blocks.
The pattern: Zoho Social is one of the cheapest tools for one person with one profile per network. The cost jumps when you need a second profile on the same network, a second person, or approvals, because each of those means an add-on or Premium.
Approvals and clients
Approvals start on Premium. Admins approve by default and can make other members approvers, so on Premium a client who approves takes one of your 3 seats or a $12 add-on. Inviting clients with their own free login is only on the agency plans, where you can tick a client as an approver for their brand. Either way the client signs in to Zoho Social, and a post sent to several brands at once can't go for approval.
Free plan, trial and small print
- Free plan: yes, 1 brand on 6 channels for 1 user, with no Mastodon, Threads, Bluesky, TikTok or YouTube. It can't schedule: Zoho's help centre says the free plan doesn't support scheduling posts, so they go out straight away.
- Free trial: 15 days of every feature with no credit card. After it ends you move to the free plan.
- Payment: card, PayPal, bank transfer or cheque. Zoho Wallet credits can't pay for renewals or add-ons.
- Refunds: by emailing Zoho's payments team; the pricing page gives no time limit.
- Tax and non-profits: the pricing page doesn't say how tax is added. Non-profits can ask for a discount.
A third option: PostDaily
PostDaily is our product, so weigh this accordingly. Zoho Social costs less for one person, reaches networks PostDaily doesn't, such as Google Business Profile and Snapchat, and has an inbox and CRM links on Premium, which PostDaily lacks. PostDaily's plans include seats and a channel allowance at one price, it publishes to Bluesky, Mastodon, X, LinkedIn, Instagram, Facebook, TikTok, Threads, YouTube and Pinterest, and a client approves from a review link with no account on Pro, where Zoho asks the client to sign in. The free plan covers 1 channel (not X) and 5 scheduled posts a month. Prices are on the pricing page, PostDaily vs Zoho Social says who should stay, and the cheapest social media schedulers puts Zoho Social beside the rest.
Zoho Social pricing questions
Is Zoho Social free?
Yes, for 1 brand with 6 channels on Facebook, Instagram, X, LinkedIn and Google Business Profile, for 1 user, but it can't schedule posts: they go out straight away. There is also a 15-day trial of every feature with no credit card.
How much does Zoho Social cost per month?
In US dollars, Standard is $15 a month ($10 billed yearly), Professional $40 ($30), Premium $65 ($40), Agency $320 ($230) and Agency Plus $460 ($330). Prices change by region.
How much is an extra brand or user on Zoho Social?
An extra brand is $17 a month on Professional and $23 on Premium, and an extra user is $12, or less billed yearly. Agency plans add 5 client brands for $92 a month.
Which Zoho Social plan has approvals?
Premium, at $65 a month or $40 billed yearly, and the agency plans. On Premium the approver is a team member; on agency plans a client can approve from their own free login.
Last checked against zoho.com/social/pricing.html, its price file and Zoho's help centre, signed out.
