Loomly pricing in 2026: what 3, 12 and 60 accounts really cost
Loomly is $49 a month billed yearly for 12 accounts and 3 users, then $249 for 60. Every plan, the hidden free plan, client seats and what agencies pay.
Short answer
Loomly's Starter plan is $49 a month billed yearly ($65 monthly) for 12 social accounts and 3 users, with approvals and an inbox. Beyond is $249 a month billed yearly ($332 monthly) for 60 accounts and unlimited users. A free plan for 3 accounts and 5 posts a month appears only in Loomly's help centre.
Loomly sells each plan as a bundle of social accounts and users, not per seat. A social account is one network connected to one calendar, and calendars themselves are free, so each client or brand can have its own. Every figure here comes from Loomly's pricing page and help centre, read on 12 November 2026, in US dollars before tax.
Loomly's plans at a glance
| Plan | Billed yearly (per month) | Billed monthly | Social accounts | Users |
|---|---|---|---|---|
| Free | $0 | $0 | 3 | 1 |
| Starter | $49 | $65 | 12 | 3 |
| Beyond | $249 | $332 | 60 | Unlimited |
| Enterprise | On request | On request | 61 or more | Unlimited |
Yearly billing saves about 25% ($588 a year for Starter, $2,988 for Beyond) and is paid up front. The step between the paid plans is steep: there is nothing between 12 accounts at $49 and 60 at $249, and Loomly doesn't sell extra accounts below 60.
What each plan includes
- Free: 1 user, 3 accounts and 5 posts in a rolling month, counted by the day a post is created. It includes direct publishing, the ideas board, the hashtag manager, the analytics dashboard and the mobile apps, but not approvals, AI or the inbox. Loomly's help centre says it may not be available to every user.
- Starter: 12 accounts, 3 users and unlimited posts, approval workflows, an inbox for comments and messages, analytics and exports, an AI assistant with limited monthly use, social listening twice a month, Slack, Teams and Canva, recurring posts and bulk upload of 60 posts from a CSV.
- Beyond: 60 accounts and unlimited users, scheduled reports (3 per calendar, 25 recipients each), custom branding on a myloomly.com address, more AI use, listening 5 times a month and enforced two-factor sign-in.
- Enterprise: 61 accounts or more, priced on request, with priority support.
Loomly publishes to Facebook, Instagram, Pinterest, LinkedIn, Google Business Profile, YouTube, TikTok, Threads and Bluesky, and to Snapchat by reminder only. X, Mastodon and Reddit aren't supported. A Custom Channel sends you an email reminder for any other network, and each one counts as an account.
What costs extra
Very little is sold separately. Below 60 accounts, more accounts means the next plan. Beyond can add accounts in steps of 10, at a price shown only inside the app. The catch is users: every person on a calendar counts, and Loomly's help centre says that includes clients who only approve posts.
What it costs at 3, 10 and 25 accounts
- One person, 3 accounts, a few posts a month: Free, if it's offered to you. It stops at 5 posts a month.
- One person, 10 accounts: Starter, $588 a year or $65 a month.
- Two people and one client approving: Starter's 3 users fit exactly, at $49 a month billed yearly.
- A team of three plus a client: four users, one more than Starter allows, so Beyond at $2,988 a year or $332 a month.
- An agency with 25 accounts: Beyond, $2,988 a year or $332 a month, because Starter stops at 12.
Client approval
Loomly's approval workflow is good: posts show as previews, with comments, version history and drafts a client can't see. A client is invited by email into a calendar with the Client role, creates a free Loomly account, and sets each post to Approved or Requires Edits. Loomly has no approval link that works without an account; a PDF export is the only offline route. Social media approval tools compared.
Trial and small print
- Free trial: 7 days with no card, according to Loomly's home page. The help centre says trials vary while plans are being updated, and bulk upload isn't available during one.
- Refunds: a full refund within 60 days of a yearly payment or 20 days of a monthly one. Outside that window there are no partial refunds.
- Commitment: yearly plans are paid up front and can't be ended early. Upgrades are prorated; downgrades take effect at the end of the cycle.
- Discounts: 50% for life for nonprofits, 20% for life for first responders and the military, and 20% for a year for students. They can't be combined.
What changed recently
Loomly replaced its old plans with Free, Starter, Beyond and Enterprise in an update that began in July 2025, moving existing customers across at renewal. Its help centre still mentions the old Standard and Advanced plans in places. An AI assistant and social listening arrived in May 2026.
Loomly pricing questions
Does Loomly have a free plan?
Its help centre describes one: 1 user, 3 accounts and 5 posts a month. It isn't on the pricing page, and Loomly says it may not be available to everyone.
How much does Loomly cost per month?
Starter is $49 a month billed yearly or $65 monthly, for 12 accounts and 3 users. Beyond is $249 billed yearly or $332 monthly, for 60 accounts and unlimited users.
Does Loomly have a free trial?
Yes, 7 days with no card, according to Loomly's home page.
Do clients need a Loomly account to approve posts?
Yes. A client creates a free Loomly account and counts as one of your plan's users.
Does Loomly support X (Twitter)?
No. X isn't on Loomly's list of supported networks, and neither is Mastodon.
If Loomly doesn't fit
If your clients shouldn't need an account, or you post to X or Mastodon, PostDaily vs Loomly covers where each one is the better choice. A PostDaily client approves from a review link with no account and no seat, on Pro; prices are on the pricing page. The best Loomly alternatives compares the other tools by what you need.
Last checked against loomly.com/pricing and Loomly's help centre.
